The MLS Season Pass, a groundbreaking subscription service collaboratively brought to you by AppleTV and Major League Soccer. This platform provides a single subscription encompassing all MLS and Leagues Cup matches, eliminating blackouts for an unparalleled viewing experience.
Our team was tasked with launching an educational consumer experiential pop-up within MLS stadiums. Designed for fans and ticket holders, this in-stadium activation aims to showcase the simplicity and customization options offered by an MLS Season Pass subscription. Attendees at three selected matches will have the opportunity to witness firsthand how accessible and tailored the features and content are, making the MLS Season Pass a must-have for every avid soccer enthusiast.
