In anticipation of the Season 2 announcements for Severance, Apple TV+ surprised fans with an immersive, in-world gift box from Lumon in celebration of Valentine’s Day. Inside, recipients discovered a note from the show’s Executive Producer, Dan Erickson, and a checklist outlining the approved protocol for enjoying the Valentine’s Day Party Box.
The box was filled with show-themed items, including custom conversation hearts, a “Lumon Loves You” mug, a Lumon pen, an air plant with care instructions, a blue heart balloon, and a heart-framed photo of the MDR team. For true fans, a hidden surprise awaited at the bottom: Petey’s team photo with the map on the back, tucked away in a Lumon folder. Additionally, the box included a card with a 6-month free trial code for Apple TV+ and a direct link to the Defiant Jazz playlist featured in the show.
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